PRIVACY NOTICE
Goodness of Psychology Ltd.
Registered in England and Wales No. 11385588
Registered Office: 128 City Road, London, United Kingdom, EC1V 2NX
Privacy Notice
Goodness of Psychology Ltd. values your privacy and is committed to protecting your personal data. This Privacy Notice explains how we collect, use, store, and protect your personal data, and outlines your rights under the UK GDPR and Data Protection Act 2018.
1. Information About Us
Company Name: Goodness of Psychology Ltd.
Registered Address: 128 City Road, London, United Kingdom, EC1V 2NX
Representative: Olga Vysotska
2. What Does This Notice Cover?
This Privacy Notice details how we collect, handle, and process personal data, and your rights under the law.
3. What Is Personal Data?
Personal data is any information that relates to an identifiable person. It includes names, contact details, identification numbers, and electronic location data.
4. Your Rights
Under the Data Protection Legislation, you have the following rights:
A. Right to be informed: You have the right to know how your data is being used.
B. Right of access: You can request a copy of your data.
C. Right to rectification: You can ask for corrections to your data.
D. Right to erasure: You can request deletion of your data in certain circumstances.
E. Right to restrict processing: You can ask us to limit how we use your data.
F. Right to data portability: You can request your data in a machine-readable format.
G. Right to object: You can object to specific types of data processing.
H. Rights related to automated decision-making and profiling: If we use profiling or automated decision-making, you have the right to understand the logic and consequences.
I. For more information or to exercise these rights, contact us at the details provided in Section 11.
5. What Personal Data Do We Collect?
We may collect the following personal data:
Identity Information (name, title, gender) - Through direct contact and Service Agreements
Contact Information (address, email, phone) - Through direct contact and Service Agreements
Business Information (job titles, org charts) - As part of Service Agreements
Profile Information (name, personality profile, EQ profile, 360 Assessments) — Through third parties (Lumina Learning)
6. How Do We Use Your Personal Data?
We only process personal data when we have a lawful basis for doing so. This includes:
Supply our services — Personality Profiles, EQ Profiles, 360 Assessments — Performance of a Contract
Communicate — Business Details — Performance of a Contract / Legitimate Interest
Profiling and Automated Decision-Making:
We may use automated processes to create personality and EQ profiles for contractual purposes. You have the right to request human intervention or challenge decisions based on automated processes.
7. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected.
Specific retention periods are determined based on legal, contractual, and operational considerations.
8. Data Storage and Transfers
Your personal data is stored within the UK and is fully protected under the Data Protection Legislation. If data transfer outside the UK is necessary, appropriate safeguards will be implemented.
9. Data Sharing
We do not share your personal data with third parties, except as required by law or as necessary to fulfil contractual obligations.
10. Access to Your Data
To request access to your data, please submit a subject access request via email or post. We typically respond within one month but may take up to three months for complex requests.
11. Contact Us
For any questions or concerns regarding your data or to exercise your rights, contact us at:
Postal Address: 128 City Road, London, United Kingdom, EC1V 2NX.
12. Changes to this Privacy Notice
This Privacy Notice may be updated periodically to reflect changes in our practices or the law. The latest version will always be available upon request and on our website.
This notice was last updated on 15 September 2026.